Omnichannel Marketing Strategies

What is Omnichannel Marketing and How Does It Fit in My Strategy

Defining and Crafting a Comprehensive Omnichannel Marketing Strategy for Success In today’s ever-changing, multiplatform, digital landscape, businesses must adapt to their customers’ evolving needs and preferences. An omnichannel marketing strategy has emerged as a crucial approach to providing a seamless and integrated customer experience. To create a successful omnichannel marketing strategy that encourages customer engagement …

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Posted by Robin Visser Digital Marketing Solutions
Navigating the Waters of a Website Refresh

Navigating the Waters of Website Refresh: Key Considerations Before You Dive In

In the dynamic and ever-evolving landscape of the internet, keeping your website fresh and relevant is crucial for success. Think of your website as home base. This is where all your marketing efforts should be aimed and where they become result in new leads. Shouldn’t your home base be an excellent experience for visitors? Whether …

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Posted by Robin Visser Digital Marketing Solutions
Digital Marketing Strategies for Non Profits

Digital Marketing Strategies for Not For Profits

Marketing a non-profit or not-for-profit business presents some unique challenges as well as opportunities. In this dynamic landscape, leveraging the technical tools is essential to amplify your impact. Beyond traditional strategies, employing digital resources such as Google Grants and other platforms can significantly boost your reach and engagement, leading to better brand awareness. Here's a …

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Posted by Laura Roese Digital Marketing Solutions
Leveraging AI in your Marketing Strategy

Leveraging AI in Your 2024 Marketing Strategy

By: Angela Green Urbaczewski, Founder & Fractional CMO at RevOpp.AI  Following more than a decade helping organizations like Christian Living Communities scale their digital marketing strategies, I’ve embraced how artificial intelligence (AI) will transform and revolutionize marketing in the coming months and years. As we launch 2024 marketing and revenue efforts, consider how AI can …

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Posted by Laura Roese Digital Marketing Solutions
CDMS Hiring a Full Time Employee vs. Digital Marketing Agency (1)

When to Hire a Full-Time Employee or Outsource to a Digital Marketing Agency

How do you know when expanding your marketing team to handle your community’s digital marketing makes sense and when it is better to contract an agency? When considering hiring a full-time employee vs. contracting a digital marketing agency, it’s helpful to understand both options’ advantages and disadvantages. There are many factors to consider including your …

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Posted by Laura Roese Christian Living Communities Digital Marketing Solutions
CDMS marketing strategy header

Crafting a Winning Digital Marketing Strategy for Your Company

In today's digital age, establishing a robust online presence is imperative for businesses of all sizes. Digital marketing plays a pivotal role in achieving this, but it's crucial to set clear goals, define your target audience, and allocate an appropriate budget to ensure success. In this blog post, we'll delve into the essential steps to …

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Posted by Michael Beck Christian Living Communities Digital Marketing Solutions In the News
Checklist for Transitioning Away from Your Digital Marketing Agency

Checklist for Transitioning Away from Your Digital Marketing Agency

Dissolving your relationship with your digital marketing agency is a significant decision that should not be taken lightly. To make this the smoothest transition possible, businesses need to consider several factors and ask for certain information. A 30-day handover of assets and logins is ideal but not always an option. Here are some important things …

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Posted by Michael Beck Digital Marketing Solutions Downloadable Guides